Rebranding can be hard to do and can take longer than expected in many cases. However, when a brand starts to evolve their list of services or modernize with the trends, this shift in perspective is sometimes the most crucial for success.
Over the past few months our company has been going through the process of transitioning from EmbroidMe to Fully Promoted. Our well-known embroidery and promotional product franchise began to expand to the digital marketing space to include the changing needs of our customers. With the addition of full-scale marketing services to our already broad range of garment printing, screen printing and custom embroidery, a rebrand was necessary to keep evolving. Continue reading